Built on Conversational Media

At FM, we believe that the best conversations are those where all parties are engaged, informed, and valued. Working with our marketing and publishing partners, Federated Media is helping to define this innovative form of online marketing: a three-way dialog among creators, audiences, and marketers.

Featured Case Studies


  • WePC.com

    ASUS and Intel partner with FM to create the World’s First Community-Designed PCs


  • ExecTweets

    ExecTweets helps people Find and Follow Top Business Execs online.


  • 1-Series Graffiti Contest

    BMW Lets Users Get Creative with their Brand.

From the Blog

February 09, 2010

FM Audience Takes Off – Now #4 in Conversational Media

Please allow us a moment to pat ourselves on the back a bit. comScore’s January data was announced this morning, and we’re happy to report that we now record more than 34.4 million monthly unique users. That beats out the likes of Scripps, Yahoo Shine, AOL Living, Conde Nast Digital – great companies all, and

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January 25, 2010

Announcing ReadWriteCloud

We are proud to announce a new joint venture called ReadWriteCloud. Hosted by the tech experts at ReadWriteWeb, and sponsored by Intel and VMware, ReadWriteCloud is a new central resource for the tech community to get and share information about virtualization and cloud computing. If you’re in the biz, you know that “the cloud” has been

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January 20, 2010

An enthusiastic welcome, and a heart-felt goodbye

Back in early 2005, FM was nothing more than a good idea. It took Andre Torrez to make it a reality. In a cramped garage in Southern Marin, Andre and I sketched out a technology platform on a small whiteboard. Andre put on his headphones, bent over his keyboard, and built what has become the

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