THE FIVE is at the intersection of creativity and commerce. In todayâs Knowledge Economy, the engine of business is innovative thinking. Itâs where new ideas, new technologies, and new business growth begins. THE FIVE is for those who lean on their right brain in life, and in business. In the U.S. alone, 40 million Americansâ30% of the U.S. workforce, have a job description that requires innovative thinking to create commercial products and consumer goods. Creative professionals in technology, product design, visual design, art, architecture, advertising, publishing, game design, film, music, fashion and photography have spiked levels of disposable income and high educational achievement. Additionally, there are millions of fanboys of the creative professions who are passionate about following these industries, and searching for news, profiles, stories, and other ways to feed their interests. THE FIVE targets this creative class with news, profiles, research and commentaryâall with a light-hearted but deep-experienced dose of wit and wisdom. Launched in 2005 as 5 Blogs Before Lunch, THE FIVE now has 5,000+ articles and multiple authors who know of what they speak. It has been awarded two Webby Awards as Best Business Blog, and acknowledged by the International Academy of Visual Arts with its W3 Gold Award.
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