Built on Conversational Media

At FM, we believe that the best conversations are those where all parties are engaged, informed, and valued. Working with our marketing and publishing partners, Federated Media is helping to define this innovative form of online marketing: a three-way dialog among creators, audiences, and marketers.

Featured Case Studies


  • WePC.com

    ASUS and Intel partner with FM to create the World’s First Community-Designed PCs


  • ExecTweets

    ExecTweets helps people Find and Follow Top Business Execs online.


  • 1-Series Graffiti Contest

    BMW Lets Users Get Creative with their Brand.

From the Blog

February 8, 2012

Midweek Signal: The Brand’s Online

The Superbowl continues as a peg upon which to hang consideration of our industry’s place in the branding world – can online be a branding experience (I say yes), or are we doomed to becoming a data-driven direct business (I say, yes and!). To the links: Is OK Go’s Chevy-Sponsored Music Video One of the

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February 6, 2012

Monday Signal: Monday Morning QB’in

Well, the SuperBowl took over my life last night, but not how you might expect. By the time I got around to watching the game, it was nearly over. Tivo’s great, but … I missed the second screen experience. Dern kids. But here are some Monday morning quarterbackin’ links: 41% of Google searches for super

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February 2, 2012

Friday Signal: Ripple In Muddy Water

(image) The ripples of Facebook’s IPO filing continue outward, but what does it all mean? Well, you’ll not find out much from this issue of Signal, though there are a few links about that momentous event. Rather, it’s all a bit …. muddy now. I’m waiting a few days before weighing in. Meanwhile, the Internet

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