watch live today March 21 at http://www.ustream.tv/SignalSFwatch live today March 21 at http://www.ustream.tv/SignalSFwatch live today March 21 at http://www.ustream.tv/SignalSF
The Yin and Yang of Audience: Platforms and The Independent Web
March 21, 2012 - Golden Gate Club, The Presidio, San Francisco
This jam-packed day long conference will feature top executives from the key “dependent” platforms such as Facebook, Twitter, LinkedIn, and Google. These services are where audiences discover new content and services with which to engage. But it’s out on the “Independent Web” that people engage with unique, community-driven content. How can marketers capture the value of both sides of the web?
Join the conversation at Signal SF- where we aim to bridge the power of the internet with the practice of marketing.
Where
- Golden Gate Club in The Presidio
- 135 Fisher Loop
- San Francisco, CA 94129
When
March 21, 2012
Fees
Register today! Take advantage of early discount pricing in effect till February 25th
Reduced Non-Profit/Academic/Start-up Registration Fee available, please email fmevents@federatedmedia.net for details or other inquiries.
REGISTRATION AND CHECK-IN
Please register to attend using our online registration system. Register early for discount pricing. Please remember to check your in-box for your confirmation email. You may check-in and pick up your badge and conference materials at the Golden Gate Club on March 21st, conference materails will not be mailed before the event.
SNAPSHOT AGENDA
- 8:00am - 9:00am: Welcome Breakfast and Registration
- 9:00am - 12:30pm: General Session
- 12:30pm - 2:00pm: Lunch
- 2:00pm - 5:30pm: General Session
- 5:30pm - 6:30pm Reception
SIGNAL SOCIAL-IZING
Please join our current social media channels where you can connect with other attendees and stay up to date on what’s happening with the conference organizers and participants.
Twitter, Linked-In, Ustream, Facebook
FM Signal – John Battelle’s daily post with of-the-moment signals
SlideShare Channel – presentations from the Signal Series events and CM Summit
POST-CONFERENCE
All of the sessions will be video taped and posted to our events video page as soon as possible after the event. Presentations will be posted on our Slideshare Channel.
DRESS CODE
Business Casual
WEATHER
Conditions during Spring in San Francisco can vary between mildly warm and sunny and chilly and foggy. To be most comfortable in the city by the bay, wear layers.
HOTELS NEAR THE GOLDEN GATE CLUB
Laurel Inn (1.1 miles)
444 Presidio Ave
San Francisco, CA 94115
(415) 567-8467
http://www.jdvhotels.com/hotels/sanfrancisco/laurel_inn
$199++ and up
Hotel Drisco (1.2 miles)
2901 Pacific Ave
San Francisco, CA 94115
(415) 346-2880
hoteldrisco.com
$250++ and up
Hotel Kabuki (1.9 miles) - Japantown
Hotel Kabuki
1625 Post Street,
San Francisco, CA
http://www.jdvhotels.com/hotels/sanfrancisco/kabuki
$150++ and up
Argonaut Hotel, a Kimpton Hotel (3.0 miles) - Fisherman's Wharf
495 Jefferson St
San Francisco, CA 94109
http://www.argonauthotel.com/
$150++ and up
PARKING AND TRANSPORTATION
PLEASE NOTE: NEW FOR 2012 - PAID PARKING IN THE PRESIDIO: Beginning in January 2012, all parking will be paid parking. The fees are $1.00 an hour, with a daily cap of $6.00. Paid parking is between 8:00 a.m. to 6:00 p.m. There is adequate parking to meet demand, but it can be limited at times. We encourage car pooling, shuttles or valet services and transit, when feasible.
DIRECTIONS TO GOLDEN GATE CLUB
PLEASE NOTE: DOYLE DRIVE REPLACEMENT PROJECT: This project will affect the Presidio Special Event Sites, surrounding areas, and approaches to and from the Golden Gate Bridge for the next several years. Updates will be regularly available on the www.doyledrive.org website, or by calling 415-263-5953.
AIRPORTS:
San Francisco (SFO) - GGC Approximatley 18 miles from Airport (30 - 45 minutes)
Oakland (OAK) - GGC Approximatley 25 miles from Airport (45 - 1hr)
TAXIS:
Luxor Cabs: 415-282-4141
Town Taxi: 415-401-8900
Desoto Cab Company: It's important to note that credit cards are only accepted on fares of $20 or more. (415-970-1300)
UBER CAR - https://www.uber.com/learn
CONFERENCE FEE REFUNDS & CANCELLATIONS
Conference registration fees are refundable in total until March 7, 2012. Cancellations between 3/8/12 - 3/15/12 will receive a 50% refund. No refunds will be available for cancellation requests received on or after 3/16/2012. All cancellation requests must be made in writing and sent via email to fmevents@federatedmedia.net.
SUBSTITUTIONS
Substitution requests must be made in writing. Requests will be accepted up to 3/19/12. Any substitutions requests on or after 3/10/12 must be made in person at the conference registration desk. Confirmation proof of original ticket purchased is required when requesting onsite substitutions. Requests and questions can be directed to fmevents@federatedmedia.net.
Signal: San Francisco - The Yin and Yang of Audience: Platforms and The Independent Web