Signal Chicago: The Marketing in Real Time Conversation Signal Chicago: The Marketing in Real Time Conversation

For our Signal: Chicago conference, we'll be focusing on the theme of "Marketing in Real Time." From "real time bidding" on new demand-side and exchange platforms to "real time messaging" of location-based services, marketing has time-shifted into the present tense. A new suite of tools and services have evolved which enable the marketer to have conversations with customers in real time, creating both challenges and opportunities. How do DSPs change the rules of publishing and inventory? When and how should brands engage with "daily deal" marketplaces like Groupon? What new channels  arise from location services like Foursquare, Loopt, and Yelp, not to mention giants like Facebook? And how does all this drive change in the retail marketplace?

Signal: Chicago brings together key players in this industry for a day of thought provoking case studies, conversations and hands on demonstrations.

 

Where

  • Chicago, IL 60611

When

Sept. 20, 2011

LOCATION

W Chicago - Lakeshore
644 North Lake Shore Drive
Chicago, Illinois 60611-3017
Phone: (312) 943-9200

SIGNAL NETWORKING

Make the most of your Signal experience by getting connected before, during and after the event in real time. You'll have access to speaker, sponsor, twitter and news feeds, attendee information and more!

If you’d like to connect with fellow attendees please join the Daily Signal newsletter, and the Linkedin, Twitter or Facebook networks. For more information about the conference, visit our website at http://federatedmedia.net/events/.

CONFERENCE DETAILS

Upon your arrival at the conference, please check-in and pick-up conference badge and materials at the Conference Registration Desk . Badges will not be mailed prior to the conference.

ACCOMMODATIONS

Are available at Conference Hotel W Chicago - Lakeshore. To book a room in our group block, please click HERE. If the block is full, there may still be availability at the hotel, please try reserving directly through general hotel reservations system.

Nearby Accommodations

Holiday Express
CHICAGO - MAGNIFICENT MILE
640 N. WABASH AVENUE  CHICAGO, ILLINOIS 60611 
Hotel Front Desk: 1-312-787 4030 Hotel Fax: 1-312-7878544
Reservations
From $179 Base Rate
(.5 miles from the W Lakeshore)

Embassy Suites Chicago - Downtown/Lakefront
511 North Columbus Drive, Chicago, Illinois, 60611
Tel: 1-312-836-5900    Fax:  1-312-836-5901            
Reservations
From $279 Base Rate
.4 miles from the W Lakeshore

Fairfield Inn & Suites Chicago Downtown‎
216 East Ontario Street
Chicago, IL 60611
(312) 787-3777
fairfieldsuiteschicago.com‎
From $249.00 +
.4 miles from W Lakeshore

NEAREST AIRPORTS

Chicago Midway International Airport (MDW) 12 miles to Hotel
Chicago O'Hare Airport (ORD) 18 miles to hotel

CONFERENCE FEE REFUNDS & CANCELLATIONS

Conference registration fees are refundable in total until August 29th, 2011. Cancellations between 8/30/11 - 9/13/11 will receive a 50% refund. No refunds will be available for cancellation requests received on or after 9/14/2011. All cancellation requests must be made in writing and sent via email to fmevents@federatedmedia.net.

SUBSTITUTIONS

Substitution requests must be made in writing. Requests will be accepted up to 9/16/11. Any substitutions requests on or after 9/16/2011 must be made in person at the conference registration desk. Confirmation proof of original ticket purchased is required when requesting onsite substitutions. Requests and questions can be directed to fmevents@federatedmedia.net.