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Signal In New York!

Signal is on hiatus this week, as we’re all at the 7th annual Conversational Marketing Summit in Manhattan. We hope you’re attending. Here’s what’s in store … Curtain Raiser: The CM Summit in NYC Next Week As New York City...

Posted by fmpcorp on May 14, 2012 at 2:56 a.m.

CM Summit @ Skylight in SoHo

For the last four CM Summit programs in New York City, the event was hosted at the historic Hudson Theater in Times Square. It was a great run, but this year we decided to replace one Hudson for another… This …

Posted by sforeman on May 13, 2012 at 6:12 p.m.

Friday Signal: The Internet Never Sleeps

In today’s Signal, John Battelle raises the curtain on next week’s CM Summit and also talks to Larry Lessig, who explains why those who celebrate the “free and open” net are in denial; Bravo celebrates 1M followers on Google+; Facebook’s …

Posted by fmpcorp on May 11, 2012 at 2:46 a.m.

Last chance for CM Summit tickets, here’s your program overview.

Reposted from Searchblog: As New York City gears up for its annual Internet Week, the team at FMP has been diligently working away on creating another stellar program for our 7th annual CM Summit, held this coming Monday and Tuesday in …

Posted by sforeman on May 10, 2012 at 9:47 p.m.

Weds. Signal: Dr. Seuss and the Walled Gardens

In today’s Signal, we begin with an article written by our own John Battelle, who explains why it’s time to rethink “standard display,” leverage those who are leveraging us, and create some new models along the way (all while employing …

Posted by fmpcorp on May 9, 2012 at 5:53 a.m.

Monday Signal: Quick Links

Short and sweet, the links are today. We’re busy prepping for the CM Summit next week. Here’s the good stuff: Huffington’s Role Shrinks at AOL (WSJ) AN interesting story developing here. The Storytelling Animal: The Science of How We...

Posted by John Battelle on May 7, 2012 at 4:09 a.m.

Friday Signal: Advertising, Going Native

  In today’s Signal, native advertising takes center stage; Bing takes a spin on the retro train to Minimalist Town; and, thanks to AdInsight, the online/offline divide might get a bit smaller. To the links … Defining Ads Down (Digiday)...

Posted by fmpcorp on May 4, 2012 at 2:50 a.m.

Weds. Signal: Tech Press Malaise

The tech press, it ain’t what is should be, says Anil Dash. And what about the bubble so many are expecting? Is it already here? Well, Facebook is starting its roadshow soon, and the answer depends on the people you …

Posted by fmpcorp on May 2, 2012 at 3:20 a.m.

Monday Signal: Digital Ads Are Dead. No They’re Not. Discuss.

Themes over the past few days include the death and revival of digital display, confusion over another piece of digital legislation (CISPA), and video, video, video (oh, and big data). To the links: Small Screens, Big Dollars (NYTimes) Wanting a slice...

Posted by fmpcorp on April 30, 2012 at 4:30 a.m.

Live Stream of 2012 DIGITAS Digital Content NewFront #DCNF

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Posted by Clint Bagley on April 26, 2012 at 3 p.m.

John Battelle on the FMP Signal Conferences

John Battelle, author of the daily FM Signal and Searchblog, emphasizes the importance of analyzing the digital marketing industry from both ’30,000 feet off the ground’ as well as ‘where the rubber hits the road’. This is exactly...

Posted by sforeman on April 26, 2012 at 8:20 a.m.

FMP’s 2012 Digital NewFront Video

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Posted by Clint Bagley on April 26, 2012 at 4:06 a.m.

Signal Weds: Up In the Sky – It’s….A Lasso?

Look! Up in the sky! It’s a cloud, it’s an asteroid, it’s a rising star… It’s all three, and more, in today’s Signal. Google Officially Launches Google Drive (Mashable) Google Drive, Google’s 5GB cloud-storage service, has lift-off. The new service...

Posted by fmpcorp on April 25, 2012 at 3:06 a.m.

Tuesday Signal: Ten Paces, Then Turn….

Nearly everyone is gunning for something in today’s Signal — Google and Facebook spent big bucks in Q1 lobbying for what they want (we’re not even bothering with linking to the Facebook acquisition of AOL’s patents); The New Yorker touts its...

Posted by fmpcorp on April 24, 2012 at 3:16 a.m.

Monday Signal: Tired Of Advertising? Have I Got a Deal For You…

“Advertising tactic” — a simple phrase meaning a plan or procedure for promoting a desired end or result in advertising. But to folks fed up with various attention-seeking approaches used by brands online, one brand’s tactic is another...

Posted by fmpcorp on April 23, 2012 at 1:49 a.m.
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