Announcing ExecTweets Sponsored by Microsoft
There are over 100,000 C-level executives on Twitter today but it’s difficult to know how to find them, which to follow, and where the most important conversations are happening. Not anymore. Now Federated Media, Twitter and Microsoft have created ExecTweets, a real-time tool that helps you to find, follow and engage with the world’s most prolific and successful business executives on Twitter. See Twitter’s blog post about ExecTweets here.
ExecTweets cuts through the clutter and provides only the most relevant and insightful business-focused conversations – all curated and aggregated into industry verticals like Healthcare, Retail, Finance and more. You can now easily find the best, most important conversations happening between influencers in your industry. You can also nominate executives to be included in ExecTweets (your boss will be flattered).
If you’re new to Twitter, see here for a great introduction. Then get over to ExecTweets and join the conversation.
Very cool. Thanks for doing this. This is along the same line of thinking around Twitter Favorites that I blogged last week. The same basic rule applies here — Search is the Key for everything – and with the right search parameters (dynamically changing, of course) the information that can be gleaned from Social Media streams is limitless and potentially very valuable. Well done!
Yes, it’s exciting, it’s important, and all those eyeballs have tremendous potential (and I use it regularly too – it’s how I found this post). But switching costs are so low (hmmm, how long did it take to switch my primary professional contacts from LinkedIn to Facebook? a few minutes?), until Twitter _proves_ it has a viable business model, I think it makes complete sense to question its future.
Sure, because it has traffic, the _potential_ is there for a viable business model. But, as you state in your post, “Tweetsense” is going to be difficult to pull off, and everything else I’ve heard discussed (Stocktwits, etc) isn’t “Twitter” but rather things that are somewhat (or a lot) different than the incredibly clean and simple user experience that defines Twitter today.
ExecTweets is pretty cool. I blogged about it. Hey, you need to get the travel industry up there as its own category. Would save me a lot of time. Congrats on the cool application.
@Jeff – Thanks glad you’re enjoying it. Yes we see a ton of potential as well. Lot’s of possibilities here. Stay tuned!
@Arti – We’re more concerned with creating first-class media experiences than with Twitter’s business model, but you’ve got some interesting questions there.
@Dennis – Thanks! I’ll certainly run your idea up the flagpole.