Account Exec John Shankman joins our New York sales team from infoUSA. John’s fascination with new Internet business models brought him to FM, and his energy and enthusiasm for taking care of clients is infectious. Prior to joining the business world, John studied Economics and International Relations at Boston University. Besides technology, John’s interests include video production and sports, two areas where – suprise! – FM is expanding.

Welcome, John!

We’re growing, and adding two more positions to support our 100+ authors.

The Author Services Account Executive (ASAE) at Federated Media works with the whole Author Services team, and the rest of the company, to take care of authors. This person will institute and follow a plan to make regular contact with FM authors, checking in with them on how we are proceeding, together, toward meeting their goals. An ASAE must have excellent communications skills, as a primary responsiblity will be to communicate instructions and requests to authors, and also serve as the author’s advocate within FM. Besides proactively contacting authors, the ASAE will also respond to requests from authors — for information, technical help, advice, etc.

This person will also help search for new authors for this growing company, and respond to queries from prospective authors.

The ideal candidate needs to be organized and have an eye for talent. He or she should be able to cope with a rapidly changing amount of data from various sources. A passion for the world of blogs — in particular for the world of search, media, and technology — is required. The ability to work comfortably with a wide variety of personalities is a must. Editorial experience is critical. An understanding of the publishing and advertising worlds and a knowledge of general business operations are both important. Meticulous accuracy and attention to detail is essential, as is the ability to work on numerous projects simultaneously and under tight deadlines. If you are interested, please contact Pamela Parker, pamela at federatedmedia dot net.

Todd Serad joined us as an account executive in our New York office last week. Todd joins us from The Asbury Park Press where he was responsible for managing over $10 million in Major Account revenue. His success comes from his dedication, creativity and 10+ years of agency experience at Goodby, Silverstein; Creative Media; and Foote, Cone & Belding. Todd will help FM continue to build its strong relationships with agencies and clients across all federations, but he will also focus on Automotive and Graphic Arts. As a top player and organizer of volleyball tournaments in NY and NJ, Todd is a natural team player. Welcome to another great team, Todd!

The good news from our sales front continues with the addition of a manager to run our Southern California business. Will Irons

has over 15 years of sales and marketing experience – he most recently ran C5 Marketing LLC which focused on event sponsorship, media partnerships and brand development for clients. As the Director of Marketing for Op (Ocean Pacific), Will helped lead the award-winning marketing department and the successful re-launch of Op.com.

Will’s successful sales career has included working with leading companies including: Discovery Communications (Discovery Health Media), Lycos Corporation and Digitrends. Prior to his media career, Will worked for Blue Cross of California and Cigna Corporation in group healthcare benefits sales.

Will is a graduate of San Diego State University and lives in the north San Diego town of Cardiff-by-the-Sea, with his wife, Lea and his children, Kiara and Luke.

Welcome Will!

We’ve started a new sports federation, as some of you might have noticed, so we are thrilled to welcome Ed Curry to FM as our new Western Sales Director. Bernie Albers, who formerly held that position, has been kicked upstairs to VP Sales. Chas, who was formerly that role, has taken on the role of Publisher (and I’m now just a lowly Chairman/CEO).

Ed brings ten years of advertising experience to FM, with eight of those years in online sales. Prior to FM he worked at Time Inc, initially with SportsIllustrated.com and most recently managing the west coast sales of People.com. Before Time Inc., Ed worked at leading web sites such as CBS Sportsline and RedHerring.com. He has worked with many top brands across the auto, entertainment and tech industries.

Ed is originally from Connecticut and now, conveniently, lives in Sausalito.

If you’ve noticed we seem to be hiring great folks to scale up our sales efforts, you’d be right….we’re up to 18 in sales, a few more introductions are coming…