Federated Media Publishing Hires Michael Gutkowski as Executive Vice President of Operations; Pete Spande Promoted to CMO
Digital Media Vet With More Than Twenty Years of Operational Expertise Will Lead Company’s Editorial, Content Partnership and Ad Sales Operations
SAN FRANCISCO, July 28, 2011 – Federated Media Publishing, which powers the best of the Independent Web at scale, today announced that Michael Gutkowski has joined the company as Executive Vice President, Operations. Gutkowski will oversee Federated Media's leading conversational marketing programs, ad targeting products and ad sales operations for the company.
Gutkowski comes to Federated Media Publishing with more than twenty years experience in the digital media and advertising industries, where he focused on growing online media properties and ecommerce. Gutkowski’s impressive background includes senior leadership positions at a number of major media companies, among them Time Incorporated, Martha Stewart Living Omnimedia, NBCUniversal and The Hearst Corporation. He will be based in Federated Media’s New York City office and will report directly to CEO Deanna Brown.
It was also announced today that Pete Spande has been promoted to Chief Marketing Officer and will oversee sales and marketing, partner management, events and communications for Federated Media. Spande, who joined the company in 2007 and previously served as Federated Media’s senior vice president of sales, will remain in the company’s New York office and will also report directly to Deanna Brown.
Quotes
“Federated Media Publishing continues to lead the charge in powering the best of the Independent Web and is an industry leader in moving the needle when it comes to educating brands on conversational marketing,” said Gutkowski. “I am thrilled to be joining such a talented team at such a pivotal time for the company.”
“We have aggressive goals for growth in 2011 and 2012 and building out a first-class leadership bench is essential to helping us reach these targets,” said Deanna Brown, Chief Executive Officer, Federated Media Publishing. “Michael and Pete, along with the other members of our senior leadership team, have the chops and passion to help get us to where we need to be.”
About Federated Media
Federated Media Publishing powers the best of the Independent Web at scale. We believe that the majority of meaningful engagements across digital media occur via high-quality independent sites and services. These sites leverage top digital talent to attract influential audiences who together create meaningful dialogue. Brands benefit from improved loyalty and increased sales when they become part of this authentic experience. Federated Media Publishing was listed number 22 in comScore’s list of Top 50 U.S. Web Properties for June 2011.
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Contact
Clint Bagley
415-699-8280
cbagley@federatedmedia.net