Federated Media Publishing Brings Luxury to the Forefront with the Launch of DailyBuzz Luxe
Company Expands DailyBuzz Series to Help Users Discover The Best Luxury-Focused Content on the Independent Web
SAN FRANCISCO, September 15, 2011 – Federated Media Publishing, which creates conversational marketing programs for brands and powers the best of the Independent Web, today announced the introduction of DailyBuzz Luxe. The new site joins Federated Media’s other owned and operated properties including Foodbuzz, BigTent, DailyBuzz Moms and DailyBuzz Style further expanding the company’s already deep lifestyle offerings.
DailyBuzz Luxe offers a fresh perspective on luxury, through the eyes of the Independent Web. Serving as a leading online “content launch pad”, the site curates the hottest trends in luxury travel, dining, leisure and products, leading with a Top Nine collection of posts around a common theme each day. Site contributors include from such well-known properties as Uncrate, NOTCOT, Trend Hunter, Apartment Therapy, Leftlane News, Architizer and ThisNext.
True luxury rarely goes out of style, so content will be organized according to specific areas of interest including:
· Go: travel
· Taste: dining, cocktails
· Dwell: home, architecture, design
· Get: clothing, gear, toys, automobile
· Attend: culture, entertainment
Since the launch of DailyBuzz Moms in May, independent publishers across the web are also learning the benefits of having their content featured on the DailyBuzz sites. Tongue-in-cheek parenting site AimingLow recently had a post included on DailyBuzz Moms, entitled “10 Reasons Dogs are Better than People”. The article saw more than 16,000 clicks, nearly 1,000 Facebook “Likes” and 85 comments – likely driven by DailyBuzz Moms’s ability to expand the site’s baseline audience.
New sites continue to join the DailyBuzz publisher communities daily and publishers who are interested in having their editorial work featured on one of Federated Media’s DailyBuzz sites should apply via the company’s prospective publisher form.
Visit DailyBuzz Luxe at http://luxe.dailybuzz.com/ or engage with us on Facebook and Twitter.
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“From style tips in their twenties to parenting tips their thirties, Federated Media Publishing’s DailyBuzz sites have something for adults at every stage in their life,” said Deanna Brown, chief executive officer, Federated Media Publishing. “With the introduction of DailyBuzz Luxe, we offer a new destination as a one-stop-shop for luxury content. At the same time, we’re giving high-quality brands a transparent, authentic and turnkey way to reach people who both live in luxury and those who aspire to a luxury-filled lifestyle. ”
About Federated Media
Federated Media Publishing powers the best of the Independent Web. We believe that the majority of meaningful engagements across digital media occur via high-quality independent sites and services. These sites leverage top digital talent to attract influential audiences who together create meaningful dialogue. Brands benefit from improved loyalty and increased sales when they become part of this authentic experience.
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Contact
Clint Bagley
415-699-8280
cbagley@federatedmedia.net